Instant just isn’t fast enough in this digital decade. With Polaroid announcing the decision to cease production of their iconic instant film earlier this year, I have decided to pay homage to my favorite retro-gadget.
Those nostalgic, grainy, faded colors remind me just how much I will miss this bulky companion. To me the the snapshots are so unique because like the moments they capture, they are irreproducible.
So if you share my enthusiasm for this American classic, you can team up with Save the Polaroid to take action. Their efforts to preserve the iconic instant film allows you to learn about the history of the Polaroid, share your own memories, fill out surveys, or take action with pre-made templates and flyers in hopes of changing a few corporate minds.
You can also join the Save the Polaroid showcase group on Flickr and support the cause.
So for the love of Polaroid, do something! Don’t let the digital revolution take away shoeboxes filled with fading memories.